His Royal Highness King George III was Creed’s first major fan and this set the standard for one of the world’s most illustrious fragrance houses. Passed from father to son for seven generations since its London founding in 1760 by James Henry Creed, The House of Creed has been handcrafting uncommon fragrances for royal houses and discerning patrons for over 250 years.
There’s so much to love and admire about a fragrance house with such uncompromising standards. Based outside of Paris today, each scent is weighed, mixed, macerated and filtered all by hand in the highest tradition of the House’s founder, James Creed.
A renewal of innocence, Fleurs de Gardenia pays homage to the earliest notions of romance. It’s delicate and dreamy. Master Perfumer Oliver Creed and his son, Erwin, chose First Love Gardenias, which only grow in pairs. Next, they added Double Blush Roses, lavender, peonies, and pinkberries for a graceful accord. The result is a perfect union of past and future Creed generations that captures a portrait of summer with a subtle violet tinged bottle.
Pink berries, fresh, ripe blackcurrant, engaging galbanum, gardenias, double blush roses, lavender peonies, Lily of the Valley, pink jasmine, soft musk, pink patchouli, virginia cedar.
Perfume rating 3.70 out of 5 on Fragrantica